Harvard Business Review: Curing the Addiction to Growth - isometric cityscape illustration on retailing industry growth
Harvard Business Review commissioned Rod Hunt to illustrated the article 'Curing the Addiction to Growth'. Companies in all industries eventually see their revenue growth slow. Retailing is no exception, say Marshall Fisher of the University of Pennsylvania, Vishal Gaur of Cornell, and Herb Kleinberger of NewYork University. Fickle consumers, intense competition, changing markets, and the rapid growth of online retailing all combine to exert pressure on the top line. The retail graveyard is filled with that companies that grew rapidly and then, faced with declining growth, couldn’t find ways to respond. What should a retailer do when growth slows? 
Isometric city editorial illustration for Harvard Business Review: Curing the Addiction to Growth in Retail
Editorial illustrations for business magazines
Retail illustrations by Rod Hunt
Isomeric business illustrations and cityscapes on the retail industry
Retail stores illustrated in isometric perspective
Pixel Art Cityscapes featuring retail stores for Harvard Business Review
Pixel art cities illustrated by Rod Hunt
Department Stores, restaurants and supermarket quislings illustrated in isometric perspective
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